Start a Food Tour Business the Right Way, From Someone Who's Built Three
I’ve spent the last nine years building award-winning food tours, and I teach you exactly how I did it, from finding your why to filling your first tour with paying guests.
Not quite ready? Grab my free 90 day checklist!
 Does This Sound Familiar?
You love food. You love your city. And you’ve been thinking about starting a food tour for months, maybe years!
But every time you sit down to figure it out, you hit the same walls:
- How do I approach restaurants without feeling awkward?
- What do I charge? How do I know if I’ll actually make money?
- How do I set up the business legally?
- What do I actually say on the tour?
- How do I get my first customers?
- What if no one books?
You know which restaurants people should be eating at, you know the stories behind the buildings, and you’ve caught yourself thinking somebody should be showing people this.
That somebody can be you. You don’t need a hospitality degree or a lot of money. You need a plan, and that’s what I hand you.
Here's How We Do It
- 1. Find your flavor. We figure out your why, who your tour is really for, and what makes your city’s food story worth telling.
- 2. Build the tour. Your business structure, your route, your restaurant partners, and the stories that turn food into an experience people talk about for years.
- 3. Price it, launch it, fill it. The exact pricing formula I use, your brand and booking site, and the marketing that gets your first guests on the calendar.
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Meet Your Instructor
In 2017, I started giving food tours in my hometown of Mobile, Alabama. My journey into the food tour industry started while working in a steel mill—I had a passion for my city’s history and food, but no clear roadmap on how to turn that passion into a business. With guidance from an experienced mentor, I launched my first tour, and within a few years, I was able to leave my corporate job to become a full-time entrepreneur.
Since then, my food tours have been named Top 10 Best Food Tours in the U.S. by USA TODAY 10Best for three consecutive years. I’ve written A Culinary History of Mobile, launched The Port City Plate Podcast, and received hundreds of five-star reviews while helping thousands of guests experience the best of my city through food and storytelling. But beyond the awards and recognition, what truly fuels me is helping others achieve the same freedom and success I found through food tours.
That’s why I created Food Tour Founders—to give aspiring tour operators the step-by-step guidance I wish I had when I started. Whether you want to start a side hustle, grow your city’s food scene, or leave your 9-to-5 behind, this course will help you turn your passion into a profitable business.
Every lesson comes from real experience - real wins, real mistakes, and strategies that actually work. I built this course so you can skip the guesswork and start with a massive head start. I can't wait to help you get started!
- Chris Andrews, Founder of Bienville Bites Food Tour, Taste of Fairhope, & Food Tour Founders
Not ready yet? Start here for free.
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The 90 Day Checklist
The first ninety days of building a food tour, in order.
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Send Me the ChecklistÂ
Is Your City a Perfect Fit For a Food Tour?
A quick scorecard to find out whether your town has what it takes before you spend a dollar.
Score My CityWhen does the course start?
How long do I have access to the course?
Do I need experience running a food tour to take this course?
Is there a payment plan?
What if I’m not sure this is right for me?
Follow along while I build the next one!
I’m building a brand new food tour right now, with 90 days and a $1,500 budget. One email a week with what I did, what it cost, and what I’d tell you to do differently.
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